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Double-Digit Nickelodeon CPM Growth Powers Strong Upfront Gains for Viacom

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After more than a month of relative silence, media companies are crossing the upfront finish line once again. On the heels of Discovery, Inc., wrapping its negotiations, another major cable portfolio--Viacom--has also put the finishing touches on this year's upfront market. Heading into this year's upfront with a new network (Paramount, formerly known as Spike)...

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